Egypt issues nearly 20 million digital treatment approvals as health insurance digitalisation accelerates    Pakistan FM warns against fake news, details Iran-Israel de-escalation role    Russia seeks mediator role in Mideast, balancing Iran and Israel ties    LTRA, Rehla Rides forge public–private partnership for smart transport    Egyptian government reviews ICON's development plan for 7 state-owned hotels    Divisions on show as G7 tackles Israel-Iran, Russia-Ukraine wars    Egyptian government, Elsewedy discuss expanding cooperation in petroleum, mining sectors    Electricity Minister discusses enhanced energy cooperation with EIB, EU delegations    Egyptian pound rebounds at June 16 close – CBE    China's fixed asset investment surges in Jan–May    EHA, Konecta explore strategic partnership in digital transformation, smart healthcare    Sisi launches new support initiative for families of war, terrorism victims    Egypt to offer 1st airport for private management by end of '25 – PM    Egypt's GAH, Spain's Konecta discuss digital health partnership    Egypt nuclear authority: No radiation rise amid regional unrest    Grand Egyptian Museum opening delayed to Q4    Egypt delays Grand Museum opening to Q4 amid regional tensions    Egypt slams Israeli strike on Iran, warns of regional chaos    Egypt expands e-ticketing to 110 heritage sites, adds self-service kiosks at Saqqara    Egypt's EDA joins high-level Africa-Europe medicines regulatory talks    US Senate clears over $3b in arms sales to Qatar, UAE    Egypt discusses urgent population, development plan with WB    Egypt's Irrigation Minister urges scientific cooperation to tackle water scarcity    Egypt, Serbia explore cultural cooperation in heritage, tourism    Egypt discovers three New Kingdom tombs in Luxor's Dra' Abu El-Naga    Egypt launches "Memory of the City" app to document urban history    Palm Hills Squash Open debuts with 48 international stars, $250,000 prize pool    Egypt's Democratic Generation Party Evaluates 84 Candidates Ahead of Parliamentary Vote    On Sport to broadcast Pan Arab Golf Championship for Juniors and Ladies in Egypt    Golf Festival in Cairo to mark Arab Golf Federation's 50th anniversary    Germany among EU's priciest labour markets – official data    Cabinet approves establishment of national medical tourism council to boost healthcare sector    Egypt's PM follows up on Julius Nyerere dam project in Tanzania    Egypt's FM inspects Julius Nyerere Dam project in Tanzania    Paris Olympic gold '24 medals hit record value    A minute of silence for Egyptian sports    Russia says it's in sync with US, China, Pakistan on Taliban    It's a bit frustrating to draw at home: Real Madrid keeper after Villarreal game    Shoukry reviews with Guterres Egypt's efforts to achieve SDGs, promote human rights    Sudan says countries must cooperate on vaccines    Johnson & Johnson: Second shot boosts antibodies and protection against COVID-19    Egypt to tax bloggers, YouTubers    Egypt's FM asserts importance of stability in Libya, holding elections as scheduled    We mustn't lose touch: Muller after Bayern win in Bundesliga    Egypt records 36 new deaths from Covid-19, highest since mid June    Egypt sells $3 bln US-dollar dominated eurobonds    Gamal Hanafy's ceramic exhibition at Gezira Arts Centre is a must go    Italian Institute Director Davide Scalmani presents activities of the Cairo Institute for ITALIANA.IT platform    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Tennis: Serena conquers fashion week after US Open win
Published in Ahram Online on 10 - 09 - 2014

Serena Williams was in the middle of settling down for an interview when she was interrupted by a message: ''Anna is here.''
That would be the Anna Wintour, the Vogue editor who every designer wants front and center at their fashion shows.
The fact that Wintour chose to attend the New York Fashion Week runway debut of Williams, who just won the U.S. Open for the third time, was a sign that Williams, who has made fashion her side gig for a number of years, had most definitely arrived.
''It means a lot ... I mean, she's Anna Wintour at the end of the day, fashion's queen,'' said a beaming Williams. ''I hope she enjoys it.''
Williams was certainly enjoying the moment.
Fresh off her U.S. Open win on Sunday, which tied her with Chris Evert and Martina Navratilova with 18th Grand Slam trophies, second only in the Open era to Steffi Graf, Williams took on some of fashion's biggest names with her first runway show on Tuesday.
With celebrities like supermodel Beverly Johnson, actor Boris Kodjoe and comedian Marlon Wayans looking on, Williams showed her Serena Williams Signature Statement Collection for the HSN Network, which she described as ''casual wear but pumped up, every day wear that is actually realistic.''
''Sometimes you go to fashion shows and none of it is really realistic. You can take it off the models and you can go out and wear it so that is what we wanted to showcase,'' Williams said.
The looks included a sleeveless long sweatshirt with the letter ''S'' on the front, zippered slinky mini-dresses, pants with a leopard print similar to the dress she wore during her U.S. Open run, faux fur jackets and jersey-knit dresses. Williams said she was casting models and picking looks for the show during the open.
''I had a really focused mind; I would literally be on the table getting my back worked on looking at different models,'' she said.
Venus has also shown at fashion week. Williams said she took her big sister's advice which was to have fun and ''enjoy the moment.''
Williams was most proud of her final runway model, who was plus-size.
''I felt like our line caters to a lot of women but we don't limit ourselves. We also want that lady who is a little larger to wear clothes and feel great and not be limited to just Lycra,'' she said. ''People should look good at every size and feel good and love who they are.
Williams got wild applause after the show ended, including from good friend Caroline Wozniacki, whom she defeated for her U.S. Open trophy. ''I thought it was amazing. I loved the pieces and the leopard print,'' Wozniacki said.
''She's such a good friend and so supportive and wouldn't miss it,'' said Williams.
Williams said she planned to return the favor and be there for Wozniacki when she runs the New York City marathon in November.
(For more sports news and updates, followAhram Online Sports on Twitter at@AO_Sportsand on Facebook atAhramOnlineSports.)
http://english.ahram.org.eg/News/110393.aspx


Clic here to read the story from its source.