LINKonLINE announced the launch of its latest worldwide entertainment service shofha.com in collaboration with the region's major movie producers. This service allows anyone to watch the latest movies and television series on shofha.com entertainment portal on the same day of its release internationally and just after the films removal from movie theatres in Egypt. This is a unique service allowing movie lovers to watch the latest Arabic movies from home, anywhere in the world. This high resolution service provides all Egyptian and Arab cinema lovers worldwide with movies and series that can be watched through online streaming. Television series will also be available commercial free in both full series form and single episodes to suit all users' preferences. Five minute episode highlights are also available for those on the move. Shofha.com offers viewers all over the world a vast back catalogue of movies and series either on rental or purchase basis that can be downloaded or watched online. “Not only shofha.com is convenient to our customers but also it benefits the production houses by providing movie lovers with a legal and easily-accessible, competitivelypriced platform far better than pirated lowquality movie forums and sites,” explained Karim Beshara, the Chief Executive Officer of LINKdotNET. Meanwhile, Ayman Abdel-Latif, the general manager of Microsoft Egypt said: "We are proud that the solution is depending on SilverLight from Microsoft. It is one of the best development platforms, which Microsoft introduced for interactive applications for the web and devices. We are also confident that shofha.com will achieve great success and popularity among all users.” From the movies producers' side, Sherif Iskander, the executive manager of online services for Rotana commeneted: “This announcement is the launch of a true strategic partnership to launch the region's largest online movie delivery service.”
