Staff report: CAIRO, July 11, 2018 – The Ministry of Tourism Tuesday launched a multi-language Instagram TV channel @experienceegypt as part of an ambitious programme to promote the country's tourist and historical sites abroad. The Ministry said the new service would broadcast special programmes 24 hours a day to a potential audience of millions of people here and abroad. It said in a statement the channel dubbed 'Experience Egypt' would serve as an important bridge to strengthen communication and understanding between tourists around the world and Egypt. The move is part of an ambitious programme of the Ministry to promote the image of Egypt as an excellent tourist destination abroad.