KUALA LUMPUR: The world's most popular lingerie and women's undergarments store Victoria's Secret has opened its first store in Malaysia in the capital, Kuala Lumpur. The store, which opened on August 27 at Pavilion, hopes to get women purchasing accessories and fragrances from their shop. The shop is one of the American brand's Beauty and Accessories stores. The company said in a press statement that it hopes to open a full shop in the near future to feature its wide array of lingerie and underwear for women, but did not give any specifics on when that might occur. The Victoria's is managed by the Valiram Group who originally specialized in the textile trade. “Creating world-class retail environment, which offers compelling and luxurious shopping experience, is the group's hallmark as it continues to bring the region's iconic luxury brands and cutting-edge retail concepts in the domestic and travel-retail areas,” said the statement. Valiram Group is Southeast Asia's leading luxury goods and specialist retailer, with stores in Malaysia, Singapore, Indonesia, Australia and China. The group operates over 100 stores, representing in excess of 150 brands across various categories, including fashion and accessories, timepieces and jewellery, leather goods, fragrance and cosmetics and confectionery.
