African trade ministers meet in Cairo to push forward with AfCFTA    Scatec's $3.6bn renewables portfolio part of Egypt's NWFE energy pillar    Egypt's stocks end lower on Sept 16    Egypt launches international architecture academy with UNESCO, European partners    Egypt's President, Pakistan's PM condemn Israeli attack on Qatar    Egypt's PM, Russian deputy PM discuss industrial zone, Dabaa nuclear plant    Egypt signs MoUs with 3 European universities to advance architecture, urban studies    Sisi tells global leaders at Macron's video conference: Israel crossed all red lines    Egypt to begin second phase of universal health insurance in Minya    Madrid trade talks focus on TikTok as US and China seek agreement    Power of Proximity: How Egyptian University Students Fall in Love with Their Schools Via Social Media Influencers    Egypt wins Aga Khan Award for Architecture for Esna revival project    Egypt's Foreign Minister, Pakistani counterpart meet in Doha    Egypt condemns terrorist attack in northwest Pakistan    Egypt advances plans to upgrade historic Cairo with Azbakeya, Ataba projects    Egyptian pound ends week lower against US dollar – CBE    Egypt hosts G20 meeting for 1st time outside member states    Lebanese Prime Minister visits Egypt's Grand Egyptian Museum    Egypt to tighten waste rules, cut rice straw fees to curb pollution    Egypt seeks Indian expertise to boost pharmaceutical industry    Egypt prepares unified stance ahead of COP30 in Brazil    Egypt harvests 315,000 cubic metres of rainwater in Sinai as part of flash flood protection measures    Al-Sisi says any party thinking Egypt will neglect water rights is 'completely mistaken'    Egyptian, Ugandan Presidents open business forum to boost trade    Egypt's Sisi, Uganda's Museveni discuss boosting ties    Egypt's Sisi warns against unilateral Nile measures, reaffirms Egypt's water security stance    Greco-Roman rock-cut tombs unearthed in Egypt's Aswan    Egypt reveals heritage e-training portal    Sisi launches new support initiative for families of war, terrorism victims    Egypt expands e-ticketing to 110 heritage sites, adds self-service kiosks at Saqqara    Palm Hills Squash Open debuts with 48 international stars, $250,000 prize pool    On Sport to broadcast Pan Arab Golf Championship for Juniors and Ladies in Egypt    Golf Festival in Cairo to mark Arab Golf Federation's 50th anniversary    Germany among EU's priciest labour markets – official data    Paris Olympic gold '24 medals hit record value    A minute of silence for Egyptian sports    Russia says it's in sync with US, China, Pakistan on Taliban    It's a bit frustrating to draw at home: Real Madrid keeper after Villarreal game    Shoukry reviews with Guterres Egypt's efforts to achieve SDGs, promote human rights    Sudan says countries must cooperate on vaccines    Johnson & Johnson: Second shot boosts antibodies and protection against COVID-19    Egypt to tax bloggers, YouTubers    Egypt's FM asserts importance of stability in Libya, holding elections as scheduled    We mustn't lose touch: Muller after Bayern win in Bundesliga    Egypt records 36 new deaths from Covid-19, highest since mid June    Egypt sells $3 bln US-dollar dominated eurobonds    Gamal Hanafy's ceramic exhibition at Gezira Arts Centre is a must go    Italian Institute Director Davide Scalmani presents activities of the Cairo Institute for ITALIANA.IT platform    







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DirectAsia.com delivers peak website performance to customers in Singapore, Hong Kong
Published in Bikya Masr on 24 - 07 - 2012

Compuware Corporation, the technology performance company, today announced that DirectAsia.com, a leading online insurance firm based in Singapore, is leveraging the Compuware APM(R) platform–Gomez–to optimize its website and applications for customers in Singapore and Hong Kong.
With around 50,000 visits a month, DirectAsia.com recognizes the need to provide an optimal online experience for all its customers so that they are able to choose their desired insurance plans, obtain the appropriate quotes and complete their transactions quickly and efficiently with the click of a mouse.
“As the leading online insurance website in Singapore and Hong Kong, we know that even a few minutes of downtime or degraded performance could have a sizable impact on our brand equity and profitability,” said Simon Birch, CEO of DirectAsia.com. “Compuware has helped DirectAsia.com differentiate ourselves from our competitors by contributing to a fast, easy and hassle-free online insurance experience for our customers.”
To ensure that customers have the best online experience, DirectAsia.com needed a solution that could provide 24/7 visibility into its website performance and availability. The solution also had to be able to provide in-depth details on web page components and third-party content in order to proactively monitor and identify potential performance issues.
Compuware Gomez(R), with its Global Performance Testing Network and deep insight into object- and component-level data, was able to address the challenges faced by DirectAsia.com.
“Compuware Gomez works seamlessly with our in-house application and third-party content developers to provide us with the ability to monitor the website's availability and responsiveness 24/7, in real-time, and from locations all over the world,” said Mark Carter, Senior Manager of eCommerce at DirectAsia.com. “This provided my team with the visibility they needed to proactively ensure that web pages and transactions perform optimally at all times.”
With Compuware Gomez, DirectAsia.com's eCommerce team is now able to test new features, applications and load, and minimize web performance implications whenever the website is revamped or during an intensive online marketing campaign.
“At Compuware, we understand the importance of the end-user experience to the profitability and success of a business. Compuware APM is designed with the end-user in mind, offering best-in-class solutions that drive innovation and accelerate business value,” said Koh Eng Kiong, Regional Director at Compuware Asia. “We are honored that we are able to help industry leaders like DirectAsia.com provide superior web experiences as well as enabling them to thrive in the competitive eCommerce market.”
Compuware APM(R) is the industry's leading solution for optimizing the performance of web, non-web, mobile, streaming and cloud applications. Driven by end-user experience, Compuware APM provides the market's only unified APM coverage across the entire application delivery chain–from the edge of the internet through the cloud to the datacenter. Compuware APM helps customers deliver proactive problem resolution for greater customer satisfaction, accelerate time-to-market for new application functionality and reduce application management costs through smarter analytics and advanced APM automation.
With more than 4,000 APM customers worldwide, Compuware is recognized as a leader in the “Magic Quadrant for Application Performance Monitoring” report.


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