Ericsson has been chosen by Mobinil (EMOB.CA) to enhance the Egyptian telecommunication company's network providing improved data services to its subscribers. Ericsson employees in Egypt and the Middle East region will provide professional services such as design and integration of the various nodes of the Packet Core as well as data migration services. The new five year agreement will bring enhanced connectivity to Mobinil's customers via Ericsson's Packet Core solution, a solution that provides a solid foundation for delivering mobile data services, according to the press release. An enhanced mobile broadband experience is an essential component of Ericsson's Networked Society vision, where every person and every industry is empowered to reach its full potential. In partnering with Ericsson, Mobinil will have the ability to empower its customers with the best in class solutions that will lead to an improved, faster mobile broadband connection across its Egypt network. Yves Gauthier, CEO of Mobinil, says: "The successful implementation of this important project is a sign of long-term sustainability of our investments in Mobinil network and technological infrastructure and gives confidence to our customers, whom we cherish." Yasser Shaker, Vice President Technology of Mobinil, says: "We are committed to providing our customers with the highest quality and experience. This is especially crucial at a time when smartphone and tablet adoption is growing so rapidly, as it will ensure a superior level of service enjoyed across Egypt." Rafiah Ibrahim, Head of Ericsson's Region Middle East, says: "By providing Mobinil with the latest in packet core technology, we are proudly assisting the people of Egypt to enter the Networked Society. Our belief is that customer experience through state of the art technology is the key to differentiation for operators to succeed in competitive markets, such as Egypt, and we look forward to the continued growth of our partnership."
