Australia's GDP rises 0.6% in June quarter: ABS    EFG Hermes raises TMG share price target to EGP 130    Egyptian pound ends week lower against US dollar – CBE    Egypt, Slovenia eye stronger economic ties amid regional challenges    Egypt's PM says $7.5bn Qatari investment package being activated    Egyptian FM holds high-level talks in Slovenia, urges EU pressure on Israel    Geopark in Fayoum tops agenda in Egypt-UNESCO environmental talks    Egypt expresses condolences to Sudan after deadly Darfur landslides    CI Capital Concludes EGP 1.3B Securitized Bond Issuance for Al-Tameer Leasing and Factoring (Al Oula)    Egypt PM at SCO summit: Israeli war in Gaza a 'war of starvation'    US, Egypt launch Bright Star 25 military exercises with participation from 40 nations    US ambassador celebrates Egypt's top Thanawaya Amma students, launches $50,000 training initiative    Egypt's Environment Minister leads key meeting to accelerate preparations for Barcelona Convention    Egypt hosts G20 meeting for 1st time outside member states    Lebanese Prime Minister visits Egypt's Grand Egyptian Museum    Egypt to tighten waste rules, cut rice straw fees to curb pollution    Egypt seeks Indian expertise to boost pharmaceutical industry    Egypt prepares unified stance ahead of COP30 in Brazil    Egypt recovers collection of ancient artefacts from Netherlands    Egypt harvests 315,000 cubic metres of rainwater in Sinai as part of flash flood protection measures    Renowned Egyptian novelist Sonallah Ibrahim dies at 88    Egyptian, Ugandan Presidents open business forum to boost trade    Al-Sisi says any party thinking Egypt will neglect water rights is 'completely mistaken'    Egypt's Sisi warns against unilateral Nile measures, reaffirms Egypt's water security stance    Egypt's Sisi, Uganda's Museveni discuss boosting ties    Egypt, Huawei explore healthcare digital transformation cooperation    Greco-Roman rock-cut tombs unearthed in Egypt's Aswan    Egypt reveals heritage e-training portal    Sisi launches new support initiative for families of war, terrorism victims    Egypt expands e-ticketing to 110 heritage sites, adds self-service kiosks at Saqqara    Palm Hills Squash Open debuts with 48 international stars, $250,000 prize pool    On Sport to broadcast Pan Arab Golf Championship for Juniors and Ladies in Egypt    Golf Festival in Cairo to mark Arab Golf Federation's 50th anniversary    Germany among EU's priciest labour markets – official data    Paris Olympic gold '24 medals hit record value    A minute of silence for Egyptian sports    Russia says it's in sync with US, China, Pakistan on Taliban    It's a bit frustrating to draw at home: Real Madrid keeper after Villarreal game    Shoukry reviews with Guterres Egypt's efforts to achieve SDGs, promote human rights    Sudan says countries must cooperate on vaccines    Johnson & Johnson: Second shot boosts antibodies and protection against COVID-19    Egypt to tax bloggers, YouTubers    Egypt's FM asserts importance of stability in Libya, holding elections as scheduled    We mustn't lose touch: Muller after Bayern win in Bundesliga    Egypt records 36 new deaths from Covid-19, highest since mid June    Egypt sells $3 bln US-dollar dominated eurobonds    Gamal Hanafy's ceramic exhibition at Gezira Arts Centre is a must go    Italian Institute Director Davide Scalmani presents activities of the Cairo Institute for ITALIANA.IT platform    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Philip Morris Misr says committed to delivering a smoke-free future
Published in Amwal Al Ghad on 29 - 11 - 2020

Philip Morris International has taken a series of initiatives to ensure the safety and well-being of its people and broader communities; this has been clearly the top priority in such challenging times.
Vassilis Gkatzelis, Managing Director of Philip Morris Egypt & Levant, participated in a panel discussion entitled "Creating an innovative future: The key to success post-crisis", which took place via video conference and was organized by the London-based weekly newspaper ‘The Economist'.
During the panel, participants discussed how public and private sector companies have addressed the unprecedented challenges imposed by the pandemic, in addition to Egypt's economic status and updates amid COVID-19.
The panel was attended by board directors and representatives of local and international firms operating in the Egyptian market and broader Region.
"Philip Morris Misr is a key strategic investor and a committed partner to the sustainable progress of Egypt. It has established its Management Hub in Cairo, overseeing operations for Egypt & Levant markets."
At the same time, business continuity was secured across the value chain, including local manufacturing and distribution, via strong collaboration with partners and digitalization of the route to market.
Besides addressing the challenges of the crisis, this is the time for every organization to reflect on its purpose and ways of creating a sustainable value for its stakeholders.
In the case of PMI, the biggest positive impact we can have on society is through reducing the health impact of our products.
Smoking causes serious diseases and the best way to avoid the harms of smoking is to never start or quit altogether.
Today, science-based innovative products that do not involve combustion, offer a better alternative for more than 1 billion adult smokers around the world who would otherwise decide to continue smoking. To be clear: these products are not risk-free, hence the best choice would be to cease using tobacco and nicotine altogether.
Earlier this year, the US Food and Drug Administration (FDA) authorized the marketing of the IQOS, PMI`s electrically heated tobacco device, as a modified risk tobacco product (MRTP) with reduced exposure information.
"Philip Morris believes in the vitality of Egypt as its management hub and works together with the authorities and partners to introduce smoke–free products in the Egyptian market," added Gkatzelis.
The Economist annually hosts more than 80 interactive events in 30 countries to discuss strategic issues facing business leaders in diverse sectors. This includes the "Create an innovative future: the key to success post-crisis" that was sponsored by Philip Morris International.


Clic here to read the story from its source.