DUBAI: “‘Egypt: Beginning of the Story' is a campaign inviting all Arabs to visit Egypt, especially tourists from UAE,” the assistant of Ministry of Tourism Hesham Zazoa said. During a press conference in Dubai about the Arabian Travel Market, Zazoa said the campaign includes media exposure in all Arab countries such as Saudi Arabia, Kuwait and the UAE. Zazoa added the campaign last year achieved great success in the Tourism Sector, as the arab influx rate reached 11.3 percent. In this summer, Egypt will offer great art and cultural programs in Cairo, Alexandria, Hurghada, and Sharm el-Sheikh, Zazoa said. Arab tourism comprises 14 percent of all international tourism with 2.1 million Arab tourists. Arabic here.
