CAIRO: The open source software development company OpenCraft recently became a silver partner with SugarCRM, which provides commercial open source customer relationship management (CRM) software for companies of all sizes, said a press statement. CRM is a customer-focused business strategy that works to ensure customer satisfaction by improving interactions at each point in sales, marketing, after sales service and support. It also enables a better understanding of customers purchasing patterns and demographics, and better information empowerment at each customer touch point. OpenCraft helps companies implement a "customer centric approach by implementing and customizing CRM solutions, and providing consultancy to enhance business processes, said the statement. The new partnership will allow OpenCraft to offer services including installation services, parametrization, customization, consultancy, training, infrastructure works, business intelligence consultancy, integration, maintenance and support, and platform builder and maintenance. This past September, OpenCraft co-sponsored Drupalcon Barcelona 2007 in Spain, where company representatives presented their business know-how and technical knowledge with the system, sharing their experience, insights and future directions. "Drupal's role in open source has been tremendous, and its potential growth looks promising, stated Rady Fahmy, co-founder and CEO of OpenCraft. "Being an open source enthusiast, we felt the urge to take part and support this initiative to further contribute to the development of the emerging open source industry. In light of this, OpenCraft in late August hosted its 11th TechSeminar about Drupal Scalability and Module Programming at their premises in Cairo. The company also continues to take part in local social events, one of which was SOS Music Festival Vol. 5 held on the North Coast. OpenCraft supported this musical event by developing and updating its website and introducing the slogan "software that rocks!! Since its inception on 2004, OpenCraft has grown into a key player in the regional open source movement, a position strengthened further by its recent partnership with SugarCRM.
