DUBAI: Low cost Emirates carrier flydubai said on Wednesday that Taif would become its 7th destination in Saudi Arabia on February 1. In tandem with the Taif launch, flydubai said it was also increasing the frequency of flights to other cities in the kingdom. The airline said it now flies twice daily to Dammam and Riyadh following increasing demand for flights between Dubai and two of Saudi's main business hubs. flydubai CEO Ghaith Al Ghaith said: “We are grateful to the Saudi authorities for their continued support of flydubai. “Taif marks our seventh destination in Saudi Arabia and is part of our strategy to connect the UAE to destinations previously under-served by direct air links. “By continuing to identify emerging cities such as Taif, we hope to continue promoting new avenues for trade and commercial ties across our network.” Situated 1700 meters above sea level in the Hejaz province, Taif is gaining prominence around the region as an alternative short-holiday destination. It is also an alternative gateway for travelers to the holy city. BM ShortURL: http://goo.gl/nUM0U Tags: airlines, Dubai, flydubai Section: Travel, United Arab Emirates