Sarwa Capital Holding for Financial Investments participated in the Egypt Entrepreneurship Summit as a panel speaker and judge on the Awarding Committee of Nawah 2020 competition, as part of its commitment to the startup and MSME community. Aswan brought together industry leaders in entrepreneurship, the start-up community and pioneers of digital transformation during the 3-day Egypt Entrepreneurship Summit organized by the Global Entrepreneurship Network- Egypt. Sarwa Capital, with its subsidiaries and long-standing history in the non-banking financial services industry saw the participation of Yasmina Fahmy, Group Marketing and Digital Transformation General Manager on the panel "Digital Transformation for Business". With 14 years of experience in the field, Fahmy showcased from experience the ability in discovering and implementing new marketing avenues, discovering new revenue sources and providing valuable contributions for Sarwa Capital's commercial business and social marketing of products and services, in addition to the accomplished position gained through her impressive work record and certifications. During the session, Fahmy highlighted Sarwa Capital's role in the non-banking financial market from the digital transformation aspect saying "it is our duty to improve and develop our communities, Contact Credit – a subsidiary of Sarwa Capital has been the leading provider of financial solutions including auto finance, truck finance, mortgage finance, factoring, leasing, Insurance brokerage, shopping and finishing. I advise others as well to follow the path of digital transformation, better organization, and better subscription opportunities to finance growth, improve the financial climate, and increase liquidity." Sarwa Capital has recently announced its new digital transformation agenda that is now entering full force, a necessary transition to solve many persistent problems, and allowing for further financial inclusion and sustainable economic growth. Fahmy stressed that digital transformation will provide considerable benefits throughout the various sectors of the economy, especially in finance and currency trade, which will contribute to economic growth.
