AMEDA unveils modernisation steps for African, ME depositories    US Military Official Discusses Gaza Aid Challenges: Why Airdrops Aren't Enough    US Embassy in Cairo announces Egyptian-American musical fusion tour    ExxonMobil's Nigerian asset sale nears approval    Chubb prepares $350M payout for state of Maryland over bridge collapse    Argentina's GDP to contract by 3.3% in '24, grow 2.7% in '25: OECD    Turkey's GDP growth to decelerate in next 2 years – OECD    $17.7bn drop in banking sector's net foreign assets deficit during March 2024: CBE    EU pledges €7.4bn to back Egypt's green economy initiatives    Egypt, France emphasize ceasefire in Gaza, two-state solution    Norway's Scatec explores 5 new renewable energy projects in Egypt    Microsoft plans to build data centre in Thailand    Japanese Ambassador presents Certificate of Appreciation to renowned Opera singer Reda El-Wakil    Health Minister, Johnson & Johnson explore collaborative opportunities at Qatar Goals 2024    WFP, EU collaborate to empower refugees, host communities in Egypt    Al-Sisi, Emir of Kuwait discuss bilateral ties, Gaza takes centre stage    Sweilam highlights Egypt's water needs, cooperation efforts during Baghdad Conference    AstraZeneca, Ministry of Health launch early detection and treatment campaign against liver cancer    AstraZeneca injects $50m in Egypt over four years    Egypt, AstraZeneca sign liver cancer MoU    Swiss freeze on Russian assets dwindles to $6.36b in '23    Amir Karara reflects on 'Beit Al-Rifai' success, aspires for future collaborations    Climate change risks 70% of global workforce – ILO    Prime Minister Madbouly reviews cooperation with South Sudan    Egypt retains top spot in CFA's MENA Research Challenge    Egyptian public, private sectors off on Apr 25 marking Sinai Liberation    Debt swaps could unlock $100b for climate action    President Al-Sisi embarks on new term with pledge for prosperity, democratic evolution    Amal Al Ghad Magazine congratulates President Sisi on new office term    Egyptian, Japanese Judo communities celebrate new coach at Tokyo's Embassy in Cairo    Uppingham Cairo and Rafa Nadal Academy Unite to Elevate Sports Education in Egypt with the Introduction of the "Rafa Nadal Tennis Program"    Financial literacy becomes extremely important – EGX official    Euro area annual inflation up to 2.9% – Eurostat    BYD، Brazil's Sigma Lithium JV likely    UNESCO celebrates World Arabic Language Day    Motaz Azaiza mural in Manchester tribute to Palestinian journalists    Russia says it's in sync with US, China, Pakistan on Taliban    It's a bit frustrating to draw at home: Real Madrid keeper after Villarreal game    Shoukry reviews with Guterres Egypt's efforts to achieve SDGs, promote human rights    Sudan says countries must cooperate on vaccines    Johnson & Johnson: Second shot boosts antibodies and protection against COVID-19    Egypt to tax bloggers, YouTubers    Egypt's FM asserts importance of stability in Libya, holding elections as scheduled    We mustn't lose touch: Muller after Bayern win in Bundesliga    Egypt records 36 new deaths from Covid-19, highest since mid June    Egypt sells $3 bln US-dollar dominated eurobonds    Gamal Hanafy's ceramic exhibition at Gezira Arts Centre is a must go    Italian Institute Director Davide Scalmani presents activities of the Cairo Institute for ITALIANA.IT platform    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Everyone's a critic
Published in Al-Ahram Weekly on 14 - 12 - 2000


By Tarek Atia
I couldn't believe myself. I was risking life and limb, tearing down the street in a desperate attempt to get home in time for -- no, not iftar, but that night's episode of Awan Al-Ward (Flowers Bloom). I was shopping and suddenly overheard the music of the show's opening credits and went into a panic. If that isn't must-see TV, I don't know what is.
The Ramadan serial has been consistently keeping its audience hanging on the edge of their seats, despite increasingly over-the-top and far-from-subtle lessons on national unity. Subplots and dialogue have all been conspiring to surprise: the kidnapping of baby Ahmed from the hospital, the ex-girlfriend who'd had an abortion, the desert sex scene. Traditional values are being turned on their heads and astonished audiences have been blinking in disbelief, wondering "What is this? Where are we?"
Frank discussion of premarital sex and other topics is sure to be a windfall for new scriptwriters eager to follow suit, but this daring approach has had its share of supporters and detractors. One prominent columnist complained that he couldn't watch the show with his daughters and some have said this is evidence of pop culture sinking into the gutter. But even those who criticised seemed unable to ignore the events taking place.
Halfway through the month, Awan Al-Ward has become this Ramadan's big hit. It's far from the only thing on television, however and during Ramadan, everyone's a critic. For one thing, the usual gripes have appeared, perhaps more vociferous this year, questioning the television union's policy of focusing all its attention on one month of programming. And even then, why the same old shows, the same old faces and themes, as if they'd become "rituals like the iftar and suhour," as one columnist put it.
Certainly the most talked about show after Awan Al-Ward is the Faten Hamama vehicle Wagh Al-Qamar (Face of the Moon). Critics have really been sharpening their claws on this one, with one critic likening the extensive use of soft focus in scenes where the veteran actress appears to the kind of fog that causes car crashes. Despite the validity of this critique, Hamama herself shines in her role as the iron lady with the frayed nerves, constantly being put in tough situations and surviving. One hopes she can keep her chin up amid the offensive things being written about her. One nasty headline in Sawt Al-Umma announced, "Face of the Moon: the Expiration of a Big Star."
Wagh Al-Qamar is also being criticised for being far too preachy, trying to teach us a lesson in every episode. The same Sawt Al-Umma article called it an "educational channel show that had gotten lost along the way and ended up on Channel 1." People have also been talking about Ahmed Ramzi, the hunk of yore, who plays Hamama's long-lost husband. I've heard so many people say they "feel sorry for him," that the comment seems to have been put in people's moloukhiya at iftar. "He shouldn't act the Romeo at his age," they say. "He has no teeth, he can't even talk." Come on, the guy isn't doing too bad.
The variety and talk shows Hiwar Sarih Gidan (Honest Conversation) and Asrar Al-Negoum (Movie Stars' Secrets) have been getting their fair share of criticism as well, mainly for lack of variety in guests. "Why are all the guests either belly dancers or singers?" one man remarked in disgust. Hiwar episodes with businessman-turned-politician Rami Lakah and leftist poet Ahmed Fouad Negm are the only stand-outs. Even Fifi Abdou's appearance with her husband just had people shaking their heads at the depravity of it all.
Meanwhile, this year's Al-Camera Al-Khafiya (Candid Camera), has inspired the same old questions. Is this for real? Are they acting? Host Ibrahim Nasr, still dressed as the phenomenally ugly Zakia Zakaria, continues to deadpan the most outrageous of claims, driving unwitting victims to madness and mayhem. The only difference this year is that he usually decides to reveal his guise before things get violent. With the exception of the clothing store episode, there haven't really been any standout tricks, like those of years past. Who, after all, can forget the classic beggar with a mobile phone gag?
As for the other soaps, the third of the "big" series Khayal Al-Zill (Shadow Play) is far too confusing. Attempts to mesh events from 20 years ago and today are far from seamless and require a different set of actors. (And by the way, why are so many shows featuring young girls falling in love with older men these days?) Although it's being aired at some pretty weird times, a lot of people have been preferring Yehia El-Fakharani in Opera over Yehia El-Fakharani in the far-more-hyped Zizinia. This despite Opera being on early in the afternoon on Nile TV. Does that mean they'll show it again at a more reasonable time and on a more popular channel after Ramadan is over?
And what about the ads? We're certainly sick of all the spots hawking ghee and turbo TVs, and could use more ads like the one for the carpet store where an older woman reminisces about 25 years with her carpet, and how both she and the carpet have retained their looks over all those years. After all these years, though, you'd think Ramadan programming would be different, for a change.
Related stories:
This rose has thorns
Company for a long night 23 - 29 November 2000
© Copyright Al-Ahram Weekly. All rights reserved
[email protected]


Clic here to read the story from its source.