The Sawiris family led a funding campaign for Nawy, an Egyptian real estate technology startup, which secured $5m in seed funding for the company. The number of employees in Nawy is currently estimated to be over 200, which contributed to making the company help more than 60,000 people in identifying the ideal locations for their homes. Moreover, near the end of 2021, the company witnessed unprecedented growth, as the annual growth rate reached 5.4% by the end of the year, which is double the figure achieved by the end of 2020. The total value of the company's sales reached more than $200m after it helped thousands of families buy their dream homes. This emerging platform simplifies the process of buying and selling real estate online. It is also hassle-free and clear for everyone involved, whether buyers or developers, providing an unparalleled buying experience to all users. Nawy contains a huge database of real estate properties, allowing all customers to search among thousands of options, then filter them according to several criteria, such as unit area, price, location, and payment methods. These features make the decision to purchase any unit entirely in the hands of users, unlike the traditional buying methods that involve many parties and affect the customer's decision. The company is also always developing its search engines and artificial intelligence, allowing the marketing process to match customer needs and providing them with homes that suit the requirements and preferences of each user individually. This integrated experience also ensures that the whole process is conducted online, which eliminates brokers altogether and makes the home buying experience easier and more efficient for customers at no additional cost to users. Additionally, the AI process also helps agents provide their CRM with technologies to get to know potential customers and also helps them access all information about them. Moreover, it provides them with all the data needed about their performance at work and recommendations on how this performance can be improved. "We were one of the first investors to be part of Nawy after we saw the potential and effort made. We realised the speed with which the company was expanding and growing, and we immediately boosted our investments in it," said Onsi Sawiris, the Director of the Family Office. When asked about the future of Nawy, Mostafa El-Beltagy, the CEO of the company, said: "I really believe that technology is only starting to blossom in the real estate market in Egypt, even though so much has been achieved in a short period of time, but there are still opportunities for more. We will always strive to bring about a real transformation in the real estate market in the region and make the purchase decision-making process easier and clearer for customers."
