KUALA LUMPUR: Ask women in Malaysia the state of lingerie in the country and the routine response is that it remains scarce, “not tasteful” an over-priced. They are now excited, women told Bikyamasr.com, that Victoria's Secret – the global leader in lingerie and women's sleep attire – is to open a number of new stores in the new year. Retail group Valiram has confirmed over 10 retail stores bringing along the famed Michael Kors, Swiss Watch Gallery, Victoria's Secret, Tumi, Godiva, Charles and Keith, Pedro and Flow. “This will be great for Malaysia women to have access to good quality stuff, and I am excited about Victoria's Secret,” said one woman, adding, “and I think my husband will be too.” The world's most popular lingerie and women's undergarments store opened its first store last September in Malaysia's capital, Kuala Lumpur. The store, which opened on August 27 at Pavilion, hopes to get women purchasing accessories and fragrances from their shop. The shop is one of the American brand's Beauty and Accessories stores. The company said in a press statement that it hopes to open a full shop in the near future to feature its wide array of lingerie and underwear for women, but did not give any specifics on when that might occur. The Victoria's is managed by the Valiram Group who originally specialized in the textile trade. “Creating world-class retail environment, which offers compelling and luxurious shopping experience, is the group's hallmark as it continues to bring the region's iconic luxury brands and cutting-edge retail concepts in the domestic and travel-retail areas," said the statement. Valiram Group is Southeast Asia's leading luxury goods and specialist retailer, with stores in Malaysia, Singapore, Indonesia, Australia and China. The group operates over 100 stores, representing in excess of 150 brands across various categories, including fashion and accessories, timepieces and jewellery, leather goods, fragrance and cosmetics and confectionery.
