Egypt, Kuwait eye deeper ties as leaders discuss trade, Gaza reconstruction    Egypt issues commemorative stamps to celebrate historic Grand Egyptian Museum opening    Egypt, US, UN discuss worsening crisis in Sudan's Darfur region    Egypt advances phase II of $2m AfDB-funded Lake Victoria–Med corridor project    Oil prices drop slightly on Thursday    US cuts China tariffs to 47%    Gold price rise on Thursday    Egypt urges ceasefire in Sudan as EU denounces RSF brutality after El-Fasher's capture    Finance Ministry introduces new VAT facilitations to support taxpayers    Egypt to launch national health tourism platform in push to become Global Medical Hub by 2030    Al-Ahram Chemicals invests $10m to establish formaldehyde, derivatives complex in Sokhna    Omar Hisham Talaat: Media partnership with 'On Sports' key to promoting Egyptian golf tourism    CBE governor attends graduation ceremony of Future Leaders programme at EBI    Kuwaiti PM arrives in Cairo for talks to bolster economic ties    Counting Down to Grandeur: Grand Egyptian Museum Opens Its Doors This 1st November    Egypt, Medipha sign MoU to expand pharmaceutical compounding, therapeutic nutrition    Egypt establishes high-level committee, insurance fund to address medical errors    In pictures: New gold, silver coins celebrate the Grand Egyptian Museum    Pakistan-Afghanistan talks fail over militant safe havens    Sisi expands national support fund to include diplomats who died on duty    Al-Sisi reaffirms Egypt's commitment to religious freedom in meeting with World Council of Churches    Health Ministry outlines medical readiness for Grand Egyptian Museum opening 1 Nov.    Egypt becomes regional hub for health investment, innovation: Abdel Ghaffar    Madinaty Golf Club to host 104th Egyptian Open    LG Electronics Egypt expands local manufacturing, deepens integration of local components    Egypt medics pull off complex rescue of Spanish tourist in Sneferu's Bent Pyramid    Egypt Open Junior and Ladies Golf Championship concludes    Al-Sisi reviews final preparations for Grand Egyptian Museum opening    Egypt's PM reviews efforts to remove Nile River encroachments    Al-Sisi: Cairo to host Gaza reconstruction conference in November    Egypt will never relinquish historical Nile water rights, PM says    Al-Sisi, Burhan discuss efforts to end Sudan war, address Nile Dam dispute in Cairo talks    Syria releases preliminary results of first post-Assad parliament vote    Egypt resolves dispute between top African sports bodies ahead of 2027 African Games    Germany among EU's priciest labour markets – official data    Paris Olympic gold '24 medals hit record value    It's a bit frustrating to draw at home: Real Madrid keeper after Villarreal game    Russia says it's in sync with US, China, Pakistan on Taliban    Shoukry reviews with Guterres Egypt's efforts to achieve SDGs, promote human rights    Sudan says countries must cooperate on vaccines    Johnson & Johnson: Second shot boosts antibodies and protection against COVID-19    Egypt to tax bloggers, YouTubers    Egypt's FM asserts importance of stability in Libya, holding elections as scheduled    We mustn't lose touch: Muller after Bayern win in Bundesliga    Egypt records 36 new deaths from Covid-19, highest since mid June    Egypt sells $3 bln US-dollar dominated eurobonds    Gamal Hanafy's ceramic exhibition at Gezira Arts Centre is a must go    Italian Institute Director Davide Scalmani presents activities of the Cairo Institute for ITALIANA.IT platform    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Streets of Cairo: Darb al-Barabra
Published in Almasry Alyoum on 10 - 07 - 2011

A refreshing change from the shops the average bride in Egypt visits, Darb al-Barabra offers brides willing to dig deep a chance to buy much of what they need at half the price, while enjoying an original shopping experience with a traditional flavor.
It is hard to believe that this narrow alley has, for decades, been the destination of brides looking for furniture and other marriage-related items. It is especially known for its wide range of chandeliers and for being the number one provider of all the items necessary for the traditional celebration Egyptians hold for babies a week after they're born, “sobou.”
When it comes to sobou necessities, Darb al-Barabra has it all at the cheapest prices in Egypt. The day's prerequisites include decorated candles, bonbonnieres, wrapping with ribbons bearing baby names, sweets, decorations and plastic dishes.
Zamzam inherited her husband's sobou shop 30 years ago and has been running it since then. She says Darb al-Barabra has always been and will remain the only outlet for sobou items in Cairo.
“Even the other shops that sell sobou necessities buy them from here and resell them at higher prices,” says Zamzam.
Madiha Ahmed, a great grandmother, recalls buying all her daughters' furniture from Darb al-Barabra. She recalls a veil maker who was very famous at one time and made the best wedding veils in Egypt.
Even though the place has, over time, lost the interest of the higher classes who now head to better-known and conveniently located stores, it still offers high quality furniture that competes with the products of high end stores, at half the price.
The street doesn't only contain the humble stands you would expect to find in an alley but also large, chic stores.
Amany Shady, a bride-to-be, came from Mansoura to buy her home furniture. After looking around, Shady reached the conclusion that Darb al-Barabra has products of the same quality as elsewhere but at great prices. How great depends on your ability to bargain.
“I buy the same products here at half the price. I also get ten years' insurance and I leave completely assured of the quality of the product,” says Shady.
In Darb al-Barabra, the question “how much is this?” is immediately and inevitably followed by “and what's the final price?” after which the vendor and the customer go back and forth until the vendor swears it's the best price he can give.
Bargaining is an integral part of the shopping experience in Darb al-Barabra. Merchants factor it in when determining their prices, making them higher than they want so they have room to respond to the bargaining of the customer, who won't buy without the satisfaction of having lowered the price.
Despite being known as a busy market for decades, the vendors of Darb al-Barabra are now complaining of a severely diminishing clientele. Many people economically affected by the revolution cancel or at least downsize unnecessary occasions such as sobou, hurting sales.
While decreasing demand is negatively affecting the vendors, it is actually good news for potential new clients. The street, the biggest flaw of which used to be its crowdedness, is now empty enough for a relaxing experience and prices that were already competitive have gone down even more in response.


Clic here to read the story from its source.