Pend announced the launch of Pend.Finance, the Middle East's first integrated smart infrastructure platform powered by artificial intelligence (AI) and blockchain, marking a major step in its mission to create a transparent and trusted digital financial ecosystem. Designed to address real-world needs, Pend.Finance enables digital certification, mobile contract signing, asset tracing, and product authentication while offering flexible data hosting and compliant digital financial services. The platform seamlessly combines blockchain transparency with AI-driven simplicity, allowing individuals and institutions to securely manage data, agreements, and digital assets through both web and mobile applications. Every interaction is recorded immutably, ensuring trust and accountability, while AI provides smart insights that enhance decision-making speed, accuracy, and efficiency. Key features include digital credentials, instant verification, mobile-based contracts with OTP authentication, secure digital tags, and anti-counterfeiting traceability. The platform also supports NGOs and public institutions through real-time tools that ensure data integrity and regulatory compliance. "Pend.Finance gives individuals and institutions a simple, secure, and trustworthy way to manage assets and information through blockchain and AI," said Mohamed Hossary, Founder and CEO of Pend. "This launch reinforces Pend's role in driving the region's digital transformation, backed by collaborations with private, banking, government, and academic partners, as well as angel investors over the past two years." Pend's strategic partnership with Investia highlights its commitment to building compliant, institutional-grade infrastructure that bridges finance and innovation. "Pend.Finance represents the scalable, regulated innovation that aligns with our strategic vision at Investia," said Samir El Alaily, Founding Partner and Executive Chairman of Investia. "Our investment reflects a firm belief in blockchain's potential to address real-world liquidity challenges through compliant, high-impact technology." Ismail Rashad, Senior Investment Associate at Investia, added that Pend's disciplined execution and ability to turn blockchain concepts into practical business infrastructure set a new benchmark for transparent and inclusive innovation across sectors such as real estate, logistics, and fintech. Pend's collaboration with Creativa Innovation Hubs and ITIDA (Information Technology Industry Development Agency) has also played a key role in supporting Egypt's broader digital transformation agenda. Through joint programs and hackathons, young developers have contributed to building and testing Pend's smart infrastructure, gaining hands-on experience in AI and blockchain-based fintech applications. "At Creativa Innovation Hubs, we believe in harnessing platforms like Pend.Finance to empower startups and entrepreneurs to build advanced, transparent, and efficient digital solutions," said Iman Nasr, Programs Manager at Egypt's Digital Innovation Hubs – Creativa, under ITIDA. "Integrating blockchain and AI opens new opportunities across finance, commerce, and digital services, supporting Egypt's vision for digital transformation and a knowledge-based economy."
